Content Marketing

Content Marketing

Searchlight Media’s Content marketing solution  creates exceptional awareness of your brand and current offer(s) by creating and  distributing valuable, relevant and interesting  content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action. 

Audience targeting is driven from the competitor analysis followed by a team of our writers who create interesting more generalised  content for the target audience, with specific mention of your brand and current offering towards the end of the content itself.

Content depends on your business and industry, but here are some examples of what we will post along with call to actions to your current offer or service:

  • Custom banners and graphics
    Promotional posts related to your products or services
    Popular industry news and articles
    Famous quotes and motivation
    Tips and tricks
    National awareness days
    Seasonal posts
    Images and videos
    Blog posts

Content is distributed across all social media platforms and depending on package chosen,  every piece of content is boosted to reach thousands of eyeballs for greatest reach,  impressions and engagement.

Unlike other content marketing services, Searchlight Media’s content  campaigns are easy to track and analyse.  We track all the important metrics to measure effectiveness:  impressions, reach, link clicks,  number of leads.